David Alexander

David Alexander is chief executive and co-founder at Mydex, a company that effectively and conveniently organizes personal data.

He is the co-author of the CRM Pocketbook and a fellow of the Sales Leadership Alliance at the Chartered Institute of Marketing.

David is a master coach and advisor on market entry, proposition development, and leading virtual teams.

He is also a member of the Electronic Frontier Foundation and the Open Rights Group.